the fitz fam
Dave was named Most Admired CEO by the Atlanta Business Chronicle in 2017. Irish America magazine has included Dave on it's "Business 100" list of the top 100 Irish American executives in the US every year since 2005.
He is Chair-elect of Cristo Rey Atlanta Jesuit High School, a member of the Board of Directors of Emory Saint Joseph's Hospital, the National Advertising Review Board and The Atlanta Speech School and is immediate Past Chair of the Saint Joseph's Health System. He is former Chair of the Saint Joseph's Hospital Foundation, Ignatius House Jesuit retreat Center and the Buckhead Coalition. He also served on the boards of The University of Dayton, the 4A's, Marist School and Christ the King School and the National Black Arts Festival.
Evan started at Fitzco in 1996 as an Assistant Account Executive. He’s since served as Account Manager, Account Director, New Business Coordinator, Copywriter, Creative Director, Chief Digital Officer, Managing Director and now, President. (Perhaps this one will stick.) Evan proudly represents Fitzco on the boards of both 4As Atlanta Council and Advertising for Change, a coalition of agencies committed to cementing Atlanta as the leading city for diverse advertising and marketing professionals.
The only two titles that matter are husband and dad-of-three (two human, one canine). He fancies himself an undiscovered Food Network star and is determined to someday open a true Katz’s-style NY deli which is, in his estimation, the only substantive thing his native Atlanta is lacking.
Keri happened into advertising some 30+ years ago – she joined a friend working in the accounting department at McCann Atlanta, and immediately fell in love with the pace and vibrancy of the ad world. It was a happy accident that has led to a successful career in the industry with stints at McCann, BBDO, and Austin Kelley, before she joined Fitzco with the merger with Austin Kelley in 2005. She’s been a vital element of Fitzco’s success over her tenure, navigating an ever-changing industry with a level head and contagiously positive demeanor.
Keri is a long-time runner having completed 21 marathons and numerous shorter races over the years. She and her husband of 26 years, Mark, are parents to two rescue beagles, her family and her passion.
Throughout his career he has produced award winning work for Nintendo, Sony, Budweiser, Samsung, Coca-Cola, McDonalds, Miller and Checkers & Rally’s. He gives a damn. Every. Single. Day. Helping clients grow their brands and in turn growing Fitzco. He’s passionate about creating a culture of creativity so every Cannes Lions, D&AD, One Show, CLIOs, ADDYs, OBIEs or EFFIE won is felt by all. He’s pretty proud of being a dad too but can’t take all the credit. His wife gets a big slash.
When he’s not busy creating ads you’ll find him busy designing his AirBnB side-hustle FieldTripAtl.com with his wife. A unique tiny house experience they run promoting the best Atlanta has to offer.
She cares deeply about the creative we make, the consumers we serve, and the clients with whom we partner. Throughout her career she has built relationships and driven business results for The Home Depot, New Balance, Guinness, Red Stripe, Duncan Hines, Vlasic, BOTOX Cosmetic and L’Oreal/Garnier, McCormick, and Coca-Cola. She sat onsite with clients at a Fortune 25 company and, through deep partnership, won their business and trust every single day.
But her biggest achievement is raising two happy and very funny kiddos. And running a marathon. Probably not in that order (the second one was MUCH harder).
James tackles every business challenge with a passion and persistence to uncover the insight in the data that will tighten the bond between customers and a brand, drive purchase behavior, and in turn create sustainable business success for his clients. In addition to building his clients’ businesses, he has delivered the strategic underpinning for numerous effectiveness and creativity awards for iconic brands such as McDonald’s, AT&T, Microsoft, CITI (credit card and retail banking), Michelin, Anheuser-Busch/InBev, Oracle, and State Farm through a variety of B-to-C, B-to-B or B-to-B-to-C market dynamics.
During those precious instances when he isn’t traversing time zones (or Zoom meetings) to meet business demands, James likes to drive fast cars and drive cars fast.
She hit the ground running managing and growing Paid Search programs for Verizon Wireless, Verizon Enterprise, and Johnson & Johnson. She went on to build the Paid Search discipline from the ground up at Fitzco and now leads our media team across clients inclusive of planning, platforms, ops, and analytics.
On the weekend, you can find her supporting her husband’s side hustle flipping sneakers, exploring Atlanta’s food scene (#1 fan of anything Ford Fry), or trying to make the perfect spicy margarita.
Jeff’s commitment to completely immersing himself in his clients’ business and category has made him an integrated and passionate extension of their marketing teams. A triple threat with deep experience and relationships across strategy, creative and media, Jeff’s focus and passion has always been in solving client business problems through the tight integration of media and creative thinking.
His 19 years of experience between McCann NY and Fitzco spans a wide range of categories, and nationally and globally-known brands. Since joining Fitzco, Jeff has led integrated teams across Sony Mobile, Synovus Bank and Checkers & Rally’s. His leadership on Synovus helped unify and grow 28 local bank brands into the regional powerhouse Synovus is today, and Jeff’s efforts on Checkers & Rally’s led to the best two year traffic and sales increases in the brands history. While at McCann, Jeff’s experience included L'Oréal, Intel, IHG, Kraft, Nestlé Waters, and Unilever. He also spent two years on a New Business team that won Intel and the U.S. Army.
He also beat-boxes, which we promised not to include in his bio. Oops.
Throughout her career she’s made notable work for Lay’s, Wrigley, Quaker, Gillette, Hasbro, SC Johnson, Alka-Seltzer Plus, Aleve, Navy Federal Credit Union, and French’s. She’s also worked on and led numerous winning new business pitches.
Her most recent creative accomplishment is French’s Mustard Ice Cream. But the Misfitz internship program is her biggest accomplishment at Fitzco.
When Hannah’s not making ads herself, she’s probably teaching others how to. She gives back by teaching at the Creative Circus, serving on panels for Miami Ad/Portfolio Center and being a mentor to the next gen of creatives.
Brandi was born in Birmingham, AL, but considers herself an ATLien as she has lived in Atlanta since childhood. She loves all things ATL (especially the music). She has a passion for travel and has a life goal of visiting every continent (including Antarctica!).
Throughout her career she has managed media programs for Hyundai, Shoe Carnival, PGATour Superstore, Food Lion, Georgia Aquarium, Georgia Natural Gas, Synovus, Applebee’s, Southern Company, MedExpress, Buffalo Wild Wings and Golf Pride (to name a few!). Her longest running client engagement was helping the Georgia Aquarium increase ticket sales 5 years in a row. She has planned and bought nearly all media channels and her favorite media to execute is out of home.
While not proofing media plans and evaluating vendors, Michelle escapes to the North Georgia mountains to spend time in her cabin, snuggle with her dogs and enjoy the outdoors.
Katy kicked off her career building the wholistic social presence for Mercedes-AMG and quickly moved on to manage social strategy for brands like Cartoon Network and Wonder Bread. Impressive in her approach, writing capabilities and overall strategies, Katy brings a lot to the table grounded in testing, research and previous experience.
Since joining Fitzco, Katy has grown our social capabilities, built up a team of strategists, and added to our client list. Katy is a Cannes Lion winner, wife, incognito cool mom, pop culture zealot, food and wine enthusiast, and self-proclaimed shoe addict.
Throughout her career she has created a communications strategy discipline for multiple agencies and brands, acting as the bridge between media and creative; ensuring there is no silo and there is always fluid conservation. Erica has covered a gamut of clients both big and small, CPG to retail and specializes in taking a holistic approach to advertising. She is always on the hunt to problem solve by strengthening brand perceptions through communication architectures that highlight key consumer insights, trends, and innovation.
When she isn’t knee deep in consumer reports and data she is out making, creating, or doing. Between sewing, rock climbing, painting, cooking, and crosswords (and there are so many more), Erica is a collector of hobbies. If you any [more] recommendations, send them her way!
In NYC, Lindsey focused on generating brand love with Millennial moms on Gerber, helping lead Tylenol's back to market plan to rebuild their equity gap, getting scrappy with In The Raw Brands and Cutty Sark to compete with the their big-budget competitors, highlighting new innovations with LG Global Appliances, and earning her production creds with JCPenney.
Lindsey is always planning her next trip, whether that be a short drive out of town or international flight. She likes trying out new recipes and eating new things. People are usually surprised by her fascination with the WWE (she’s already attended at least 7 Monday Night Raw events and on the search for WrestleMania tickets!)
He’s passionate about making sure FitzFam, 944 Brady Fam, and clients are well taken care of, especially while under our roof. When he’s not helping to create memorable first impressions with Fitzco, he's flipping through non-fiction, writing short stories, working on hip hop music, and being in awe of this earth.
Amanda works on the Synovus, Buffalo Wild Wings, and Eye Care Partners accounts on their Media Planning teams. Before launching her career with Fitzco, she worked part-time for a multitude of clients in the banking and service industries. It was there where she transitioned from account management roles into research heavy positions.
Outside of the office, Amanda performs stand-up comedy at some local mics where she brings her light-hearted takes on culture, family dynamics, current events, and more. She is very competitive and can be found playing in her weekly outdoor volleyball club or crushing it on the racquetball courts.
Throughout her career, she has managed an array of projects from website redesigns for Bridgestone/Firestone and AT&T to more traditional brand campaign launches for Navy Federal Credit Union. Additionally, she was instrumental in coordinating product innovation launches for French’s Mustard Ice Cream and Mustard Beer.
When she is not busy managing project timelines and deliverables, you’ll find her using her PM skills outside of work with her side hustle, All Things Love, a wedding planning business she started with two of her closest friends.
Spencer believes you can’t just think about the work you are doing. More importantly, you have to think about who the work will impact and how it can improve their lives.
Throughout his (relatively) short professional career, Spencer has produced work for The University of Georgia, PhD Media, Sebacia, and Shoe Carnival. Though this list may not be the most extensive, he sees it as a work in progress. And has made it his mission to bring growth and success to every brand he works with.
While Spencer’s most recent achievement was graduating from UGA (Go Dawgs!), his ultimate goal is to cultivate a mindset that emphasizes putting the very best effort into everything he does. This is a mindset Spencer carries into all aspects of his life, personally and professionally.
In his spare time, you’ll catch Spencer monitoring changes in the stock market as he’s become somewhat of an investor over the past few years. He’s also constantly searching for ways to turn his passion for sneakers and streetwear into a couple of extra bucks.
Born and raised in Georgia and after a 5-year successful tour as a Combat Cameraman in the United States Marine Corps Bryce began his advertising career at J. Walter Thompson Atlanta and then on to Fitzco. He had the privilege to work on many different accounts to include, United States Marine Corps, Jiffy Lube, Pills bury, Medexpress, Pennzoil, U.S. Virgin Islands, Checkers and Rally’s, PGA Tour Superstore, Churches Chicken, and the Atlanta Falcon’s. Bryce brings a unique perspective and experience to the fast paced that is advertising. There is an old saying “IF you absolutely, positively, with a doubt need it done today? Call Bryce”.
When he is not churning and burning on ads, he creates award-wining short films on the side and tries to explain the meaning of life to his 3 young boys. All in all, he wants to leave the world a better place than what he found it in. And one frame at a time is the path he has chosen to accomplish just that.
Oh, and he golfs… He wouldn’t say a lot because that doesn’t quite encapsulate it. But he golfs.
Throughout her account management career, Chandler has helped drive business results for clients such as MedExpress Urgent Care, Checkers & Rally’s, Coca-Cola, Mellow Mushroom, Pillsbury, Quikrete, Pergo, Kauffman Tire, and BB&T Atlanta Open. Chandler has a passion for production and a keen eye for detail — nothing is getting past her eagle eye.
Outside of the office, Chandler is a cat mom, turkey sandwich connoisseur, prosecco loving, babysitter extraordinaire. But don’t worry, those last two don’t happen at the same time.
Christian enjoys horror movies, building his ever-growing record collection, and balancing his budget (no really, Excel is the shit).
In recent years he has made brands like Checkers & Rally’s, Mellow Mushroom, French’s, and Synovus “uncomfortable in the best way possible” by bringing unique and bold ideas to the table. While he’s proud of having helped in winning the Mellow Mushroom account and gaining recognition as a young creative from advertising awards like Young Shits and the ADDY’s, his greatest achievement is unintentionally (and clumsily) making all the right moves that have led him to right here and right now.
When Cristian isn’t creating narratives for brands, he is either making his own furniture, playing music, or hanging out with his dogs.
Throughout her career, she has experienced all sides of the advertising/marketing world in roles on the sales side, client side, and agency side. She’s developed omni-channel media plans for brands including Turner Entertainment Networks, Turner Sports, Atlanta Braves, Gas South, Georgia Tourism, HoneyBaked Ham, Coca-Cola, and more. She found her way to Fitzco, and is currently an Associate Director, leading the media planning and “making it matter” for Buffalo Wild Wings.
When she’s not busy developing media plans, you can find her binge-watching entertainment TV or running a 5K with her husband in East Atlanta.
He started on the Paid Search team, expanded as a Programmatic trader for our in-house trade desk and is a comfortable passenger of our Paid Social program in our Digital Platforms team. In his short time at Fitzco, he’s competitively shown up for Fitzco as a 4A’s IAAS program graduate and driven results with the team across verticals for ~20 clients including Shoe Carnival, Miracle-Ear, Tourism Vancouver, Johnsonville, MedExpress, Prevacid, Quikrete and Ashley Homestore.
Danny also recognizes diversity and inclusion are important to making people and their communities matter: He’s an active member of our diversity and inclusion team, leads us to share love with our fellow LGBTQ community in the annual ATL Pride Parade, and was an active member of the McCann Global Diversity Coalition before Fitzco became independent.
Outside of the office, you’ll find him bingeing an unhealthy amount of international and indie films/shows with his cat, dancing to latin bops while making vegetarian versions of his favorite Mexican dishes from his childhood, or riding his bike on the ATL beltline/inter-city.
A yes-man at work, he’s even more of a yes-dad at home, raising his three kids primarily as an excuse to act like a child and play make-believe. Occasionally, he uses his family to go viral on Reddit and YouTube. And he likes to waste what little free time he has playing video games and watching sports.
Throughout her career, clients that have kept Erin buzzing include Checkers & Rally’s, French’s, Coca-Cola, Monday Night Brewing, Fulton County, Pennzoil, Jiffy Lube, Build-A-Bear, Navy Federal Credit Union, Synovus, Pergo Flooring, and MedExpress.
When she’s not busy solving problems and making ads, you’ll find her outside or in the kitchen. She loves running, hiking, biking, cooking, and eating.
Isabelle started her career with Fitzco after graduating from the finest university in the land (also known as the University of Georgia) and quickly dove into work that fueled her passion of all things media. Since starting she has worked across the Buffalo Wild Wings, Mellow Mushroom, and Synovus accounts on the Digital Platforms team.
Outside of the office, she enjoys staying active by taking long walks or doing cycling and yoga classes. Typically, you can find her eating Chipotle, drinking a Diet Coke (from the fountain only), or eating Chipotle while drinking a Diet Coke.
When he’s not busy working on campaigns, Oscar can be found jogging on the Atlanta Beltline, editing photo/video projects, working on art, or hanging out on the sofa with his 2 cats watching Netflix.
Krystal found herself joining the Fitz fam after graduating from the University of Georgia (go dawgs!). Since then she’s jumped right in to work across multiple clients including MedExpress, McCormick, Synovus, Fulton County and Camp Sunshine.
Outside of the office you can find Krystal planning trips around the world, camping at live music events, petting every dog in sight on the beltline and searching for the best margarita in the city (recommendations always welcome).
Lisa started her career with Fitzco way back in 1987, where she was bestowed her Fitzco sobriquet “LA” and spent 13+ years in several capacities including accounting, media and account management. After a hiatus to raise 3 kids, Lisa boomeranged back to Fitzco in 2015 on the account management team providing administrative and client billing support, currently working on McCormick, Southern Company, Coca-Cola, MedExpress and Mellow Mushroom.
In her spare time, Lisa prefers a glass of red wine in one hand and her Kindle in the other. She is obsessed with sunsets and moonrises and the beach. On Lisa’s bucket list is to take advantage of the Senior Citizen Tuition Waiver (in the not-too-distant future) and take an on-campus class in Meteorology.
During his career, he has won awards on his work for Coca-Cola, Bank South and Vanderbilt University and has worked on a multitude of clients during his 38 years in the business, including Chick-Fil-A, Georgia-Pacific, Checkers & Rally’s, Navy Federal, Delta Airlines, Synovus Bank, Southern Company and Pillsbury. Brian tries to make every project for every client matter.
A father of two grown men, both in advertising, a grandfather of three who they call "Pops", his interests include photography, videography, golf, mandolin, guitar, music, his church and travelling the world with his beautiful wife.
Throughout her time at Fitzco, Taylor has worked on almost every client at the agency. She is extremely curious and is always seeking new ways to best support her team and clients.
Taylor is also a personal trainer, most recently coaching at Orangetheory Fitness. Outside of the office, you can find her doing the following: taking spin classes, browsing the vegetarian section of Whole Foods, doing anything outdoors and exploring new countries and cultures.
Savannah found herself agency-side just a few years in to her career when she joined Fitzco. Since then, she has worked across a breadth of clients – from healthcare to CPG to retail. She has also represented Fitzco as a 4A’s IAAS program graduate. Savannah specializes in developing forward-thinking digital strategies through testing, data-driven insights, and platform expertise to keep brands competitive in an ever-changing media landscape.
When she’s not sitting in front of her three ginormous monitors at work, you can find her either out getting Tex Mex with her friends (some call them ‘coworkers’) or snuggled on the couch with her boxer, Sadie, watching The Office for the 7th time.
After graduating from Auburn University in 2018, Ryan kicked off his advertising career by developing omni-channel media plans for Hyundai Automotive. Ryan found his way to Fitzco in 2020, and is now a media planner on the Buffalo Wild Wings, Synovus, and Eye Care Partners accounts.
Outside of the office you can catch Ryan supporting local musicians and businesses, or travelling around America to admire the array of wilderness and culture.
Before moving to Atlanta, she was preschool teacher juggling 30 children at a time, while creating comprehensive and effective lesson plans from scratch. During her time at Fitzco she has worked on Checker’s and Rally’s, thrown her head into countless hours of research, and given a smile and warm welcome to every person who enters Fitzco.
Food, beer, and the great outdoors are Sarah’s true passions. When she is not busy caring for the world’s neediest cat, you can find her brewery hopping her way to her next great adventure.
As a naturally detail-oriented person, Victoria strives for perfection - even in the smallest tasks. She believes in treating every task, meeting, and email with equal importance.
Victoria started her career in advertising at Fitzco working on Southern Company, GAF Roofing, and MedExpress Urgent Care. Prior to Fitzco, Victoria interned at McCann New York on the Lysol account which 100% suited her somewhat-self-diagnosed-germaphobe-self.
Victoria sites her interview of comedian Trevor Noah in front of her school’s entire student body, and thousands of others tuned in via a livestream, as her biggest achievement. The culmination of 3+ years of hard work, Victoria developed a fascination with how and why people think and act in certain ways, and takes pride in the people-centric nature of the work she does today.
Victoria loves traveling, spending time with the people she loves most, cooking any recipe written by Ina Garten, and you’ll almost always find her wearing sneakers (she has a slight obsession). She also loves disconnecting from the outside world at her family’s lake house in North Georgia.
Mis has worked on iconic brands like Chevrolet, Ford, Lincoln, and Purina to make the consumer's story matter and ultimately solve problems for brands. Now she's doing that for brands like Coke, Synovus, and Southern here at Fitz.
When she's not digging through consumer data and research to find insights, you'll find her trying to keep up with her Dutch Sheppard Loki and fiancé Guy, whether outside running or working on a home design project.
As a copywriter, Pete has done work for Mellow Mushroom, French’s, and MedExpress. He’s also been recognized by the One Club and the ADDY’s for his student work. However, his proudest moment will always be winning the pinewood derby in the 3rd grade.
When Pete isn’t making ads you can find him playing gin rummy with his girlfriend, making a mess in the kitchen, playing the guitar too loud, or working on his screenplay for the final installment of the “National Treasure” franchise. Yes, it’s real. Yes, it’s almost finished. No, the studio hasn’t returned any of his calls.
Throughout his time at Fitzco, he’s touched almost every brand. He’s been an integral part of the teams that work on French’s, Pillsbury, Checkers and Rally’s, MedExpress, and more. His most recent creative accomplishments are French’s Mustard Ice Cream, creating The Housefries of Checkers & Rally’s, and helping to win the Mellow Mushroom account.
When Erick isn’t making ads, he prides himself on being incredibly up to date on everything pop culture. He’s a Georgia Bulldawg, a gym junkie who enjoys eating cheese and desserts, an avid content consumer, and a dog dad to the goodest of boys, Cooper.
Kelsey cares deeply about everything she does, both at work and in life. Every email, every character she writes, and every conversation she has. It all matters.
Throughout her short tenure as a copywriter, Kelsey has worked on MedExpress, Fulton County and French's and cannot wait to create more! Her brain is constantly spinning with new ideas. While in NY, Kelsey worked on earned media opportunities for E! News, the Nasdaq Tower in Times Square and a floating billboard on the Hudson River in NYC. Trying to shoot a video in Times Square is just about as hectic as it sounds.
When she's not busy writing, you'll find Kelsey hiking, taking the scenic route, cooking something elaborate, or enjoying a dollar slice (or two or three).
Throughout her short career, Spencer has worked on Dunkin Donuts, Atlanta Arts & Entertainment, tons of restaurants, and quite a few passion projects, such as designing for Subway Book Review. A couple of her biggest accomplishments have been winning a wood D&AD New Blood pencil and the connections she's formed through her podcast Just Getting Started.
When not working, you can find her reading books, cooking (never baking), and preaching about the oxford comma.