American food doesnโt always get the respect it deserves. Some say itโs basic. Or that it lacks culinary clout. Frenchโs thinks it tastes just right.
Although their name may sound French, theyโve been standing up for American flavor since 1904. Thus the โNot From Franceโ campaign was born. To launch there was no better place to go than Paris. Not that Paris. The one in Texas.